Most one-page www.redwinedigital.com web sites (also called one-page sales letter websites or tiny web sites) have just one purpose — to sell a product or service. My transformation to the one-page web site approach has been a hesitant one, as I hate examining all the sales copy. However , the facts may lie — one-page sites written like a lengthy sales copy are one of the effective ways to sell you item online. Most people don’t truly read whatever online. Instead, they check out a page, searching for info that is bold, in a larger typeface size, within a different color, or in a bulleted format. For that reason, Internet marketers have realized that the most important information about your merchandise needs to catch the reader’s eyes as they scan the page.
This is what you need to get going:
1 . A niched product for a great easily identifiable target market. One-page web sites work best if you have a product or service for a extremely specific niche market, such as an eBook in order to teach a parrot to talk, an e-course on how to begin your own bead jewelry making business, or maybe a set of Compact disks on how to tutor yourself to perform the keyboard. You need to be capable of identify and describe your target market, via determining what the target market requirements and what they’ll buy (as well as how much they will pay) to what magazines they read, what groups/associations do they belong to, and where that they hang out the two on- and offline. Be sure you know something special in your target audience before proceeding to the next stage.
2 . Appropriate. The website name for your one-page site should certainly mirror or perhaps closely resemble your product name, or possibly a prominent feature of your merchandise. So , for instance , if you are a hypnotist and you have a podcast that you are currently selling means use hypnosis to lose weight, then simply you’d want to try and have a domain name just like. Try and get the. com adaptation of your domain if possible, but since that’s not obtainable, seek out the hyphenated version of the. com domain name.
Assuming you have an existing internet site, your domain name can be sent and disguised to an inside page of your website in order that it appears like a unique website without having to pay for additional hosting. is wherever I obtain all of my domains, and they offer sector forwarding and masking as a part of their website registration assistance.
If you don’t currently have a web site, you need to determine what your website needs will probably be in the next couple of months to determine what kind of hosting and website offerings you might need.
four. A give-away. You have two goals to your one-page web site: get the contact info from the visitors and convert all of them into paying customers. The simplest way to obtain speak to info by a visitor should be to create a related information product (ebook, electric tips report, special record, podcast or other audio file, ecourse, video, etc . ) in which the content is really compelling the fact that visitor happily parts with his/her brand and primary current email address to obtain the absolutely free giveaway. You can even create a special offer, say a trial period with respect to $1, and provide access simply to those who will provide you with their contact info. By providing you their particular contact information, they have become a nice lead and you can start to produce a relationship with them.
4. Your merchandise. There are numerous products you can create to promote online. The ones that are simplest to create and require very little investment (other than your time to create them) and are obtainable by an electric download consist of an guide or extraordinary report, a podcast (audio recording of any interview or telelcass), or an ecourse. Of these, you probably have almost everything you need to create a great ebook. I might suggest that you structure in electronic book in a word control program, just like Microsoft Phrase. You’ll then simply want to format it into a locked PDF file so that really more difficult to illegally copy. I as well encourage you to use a PDF FORMAT program that allows you to create clickable links within your document so your buyers can simply click on internet sites from your e book. I prefer the Adobe Aerialist program to develop PDF documents, as Tiling PDF offers both of these features, but there are lots of low-cost or free of charge programs readily available that will let you convert simple word handling files to PDF file format.
To make the product more appealing, you need to have a cover created. This kind of cover can certainly serve as the cover with the virtual product, and you can apply it as a great icon in emails and your e-commerce software as a visual representation of your product. There are various of graphical artists who also create e-book and other item covers, and several pieces of software you can purchase to create your own. I never recently been too satisfied with the comes from software, therefore i hire Heather Colman of, who does a tremendous job.
5 various. A merchant service. In order to gather payments, you should be able to consider credit card payments online. The merchant account company needs to give you a „virtual terminal“, which allows you to enter and process ventures online and extrémité with your shopping cart software program. One of the most commonly used digital terminal is the fact provided by. Understand what want to purchase a payment processing, you can begin through the use of third-party processors like PayPal or Clickbank account, but they provide less flexibility than a total merchant provider.
6. Shopping cart application. Ultimately, your shopping cart software might be a workhorse for you and enable you to automate a large number of functions of your online business. The cart that we highly recommend is certainly,, which offers a variety of flexibility in how you list and deal products, gives buyers a 24-hour down load URL just for downloading your electronic product, has pre-installed autoresponders so you can automatically contact your potential buyers, and an email broadcast function so that you can distribute special notices to the customers or prospective buyers on your list.
7. A squeeze page. A squeeze page provides the visitor use of some piece of information in return for the customer parting together with his name and first email address. The information has been „squeezed“ out of the visitor, hence the name with the page. On this page you’ll want to have an attractive graphic, convincing headline, a shorter list of rewards that the visitor will receive in the event the visitor gives you his contact info right away, and a form for visitors to fill out to receive the data.
8. The sales letter page. This is the most important sales page of the one-page web page, containing a lengthy sales letter with benefits of the product and testimonials more who’ve utilized the product, There’s a formula meant for writing an effective one-page sales letter site, and i also use a course called Immediate Sales Letter Generator, that helps me personally by requesting me a series of questions that may enable me to create the copy intended for the web page. The mixture for a one-page sales letter web page is generally a great attention-getting heading, a strong opening statement, body of the letter that shapes the features and benefits of what you’re offering, the actual give itself, and after that asking for the sale. Most pages are constructed very likewise. If you look at one of the web sites for the major Web marketers, you’ll find this style applied again and again.
on the lookout for. Follow-up vehicle responders. The capacity to continue to reach out and „touch“ your potential customers is key in developing a romance with these people so that they focus from a prospective buyer to a getting customer. I create a number of 6-10 or so autoresponders that are sent out over the 3 weeks following a purchase to check on in with the purchaser, or interest the purchaser in another item. The shopping cart assistance I use includes autoresponders built-in. Other efficient autoresponder expertise include and.
10.. Visitors the site. Because your site is merely one web page, it will be almost ignored in the organic search engine ranking procedure. There’s simply not enough happy to warrant a superior ranking in any key word you might select. The easiest way to travel traffic to a one-page website is to buy keywords, or pay-per-click marketing and advertising. Google’s Google adwords, and Yahoo’s Search Marketing (formerly Overture) are two of the best-known pay-per-click advertisers. Yahoo is probably the easiest with which to get started.
Completing a one page site won’t happen overnight. Yet , with a dose of research, wonderful copywriting, and a marketing program in place, a one-page internet site can easily turn into a profit centre for your organization.